NetQuantum :: Computers :: Internet :: E-mail :: Marketing ::

• Calif. carnival ride collapses 23 injured
There were no fatalities, said Laurie Giannini, the fairground's marketing director. Authorities could not immediately determine what might have caused the accident.
• UPS gambles on the right horse
The marketing coup has already won big media exposure and brand recognition for the original Big Brown — a rare opportunity the company candidly concedes galloped straight into its lap.
• Starbucks' mermaid
Starbucks Corp. has a new more revealing logo of its trademark mermaid. The logo — which offers a more revealing look at the coffee chain's mermaid symbol and goes with brown instead of green as its color — is getting mixed reviews from marketing ...
• Big Brown delivers for UPS workers
O’Leary wasn’t trying to make any money — not at 1-5 odds — but it was his own way of supporting the 3-year-old colt that could be the shrewdest marketing move the shipping company has ever made.
• Yahoo Hits Back at Icahn
Microsoft really does not have a Plan B, especially to win in search marketing," says Sandeep Aggarwal, an analyst with Collins Stewart. New negotiations may not happen immediately, however.

See also:

• Computers: Internet: E-mail: Mailing Lists  (57)
• Computers: Internet: E-mail: Spam  (551)

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